Too many people approach social media marketing as if it’s a step-by-step process that must be carried out – checklist-style – every day. As a result, you’ll see plenty of webmasters posting a set number of status updates, following a certain number of new people and sharing a specific number of articles, day in and day out.
In fact, social [...]
Posts in category Social Media
How to Increase Engagement on Faceboo...
Too many people approach social media marketing as if it’s a step-by-step process that must be carried out – checklist-style – every day. As a result, you’ll see plenty of webmasters posting a set number of status updates, following a certain number of new people and sharing a specific number of articles, day in and day out.
In fact, social [...]
Social Media Strategies to Improve Yo...
Recent Google Changes Put Spotlight on Social Media
On April 24, 2012, webmasters around the world were dinged by the Google “Penguin” update—one of the latest in a series of algorithm modifications designed to weed out low-value results from the natural search engine results page (SERPs).
Google’s Penguin algorithm update was a recent [...]
Social Media and its Marketing Applic...
Social media includes web-based and mobile technologies used to turn communication into interactive dialogue. Andreas Kaplan and Michael Haenlein define social media as “a group of Internet-based applications that build on the ideological and technological foundations of Web 2.0, and that allow the creation and exchange of user-generate [...]
